Jimmy John’s Gourmet Sandwiches and Kevin Harvick Inc. Agree to Sponsorship Deal for 2009 NASCAR Nat


Two-time Nationwide Series champion Kevin Harvick and Jimmy John’s Gourmet Sandwiches have announced a 10-race agreement for the 2009 NASCAR Nationwide Series season. Harvick will race the No. 33 Chevrolet, owned by Kevin Harvick Inc. (KHI), with Jimmy John’s as the primary sponsor in several high-profile races including the Camping World 300 at Daytona (FL) International Speedway on February 14th and the O’Reilly Challenge at Texas Motor Speedway on November 7th.

“Jimmy John’s is known for our freaky fast sandwich delivery and Kevin Harvick is just as obsessed with speed,” said James North, president of Jimmy John’s. “We look forward to watching the No. 33 car fly through the competition like a Turkey Tom on its way out the door for delivery.”

Harvick is coming off a successful 2008 campaign having finished fourth in the Sprint Cup Series standings and seventh in the Owner’s point standings with the No. 33 Nationwide Series entry and is poised for success in 2009. Jimmy John’s also had a successful 2008, adding 182 stores over the course of the year to earn the title of fastest growing QSR in the country.

“I am always about going fast in my race car and this season we’ve brought on a new sponsor to our Nationwide Series program at KHI that shares that same goal,” said Harvick, KHI co-owner and two-time Nationwide Series champion. “Jimmy John’s Gourmet Sandwiches is all about fast service and when I’m behind the wheel, I’m about going fast and reaching victory lane. This year I’m bringing Jimmy John’s along for the ride.” 

The Jimmy John’s sponsorship includes the following events for the 2009 Nationwide Series:

1)    Daytona International Speedway, February 14
2)    The Milwaukee Mile, June 20
3)    Chicagoland Speedway, July 10
4)    Gateway International Raceway, July 18
5)    Iowa Speedway, August 1
6)    Michigan International Speedway, August 15
7)    Atlanta Motor Speedway, September 5
8)    Richmond International Raceway, September 11
9)    Kansas Speedway, October 3
10)    Texas Motor Speedway, November 7

About Jimmy John’s
Jimmy John’s Gourmet Sandwiches was founded in 1983 by 19-year-old Jimmy John Liautaud in a converted garage in Charleston, IL. Since its inception, the company has grown to over 825 corporate and franchised locations in more than 37 states throughout the U.S. The company is known for its obsession with fresh, quality products and high-speed execution. For more information, visit

About Kevin Harvick Inc.
Kevin Harvick Inc. (KHI), established in 2001, is a 70,000 sq. ft. facility located in Kernersville, N.C. KHI houses two full-time Truck Series teams, including the 2007 series champions, the No. 33 Chevrolet Silverado driven by three-time Truck Series champion Ron Hornaday and the No. 4 KHI All-Stars Chevrolet Silverado driven by Ricky Carmichael and a variety of NASCAR Sprint Cup stars. KHI is also home to the No. 33 Chevrolet Impala competing full-time in the Nationwide Series, with drivers Kevin Harvick (a two-time Nationwide Series champion), Hornaday and Cale Gale. The 2009 season marks KHI’s sixth year of full-time competition in NASCAR’s elite divisions.

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