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Kevin Harvick Inc. Announces Partnership with Utz Quality Foods

04/11/11

Kevin Harvick Inc. Announces Partnership with Utz Quality Foods
Utz Teaming Up For Three Truck Series Events with Four-Time Champion

Kernersville, N.C. (April 11, 2011) - Kevin Harvick Inc. (KHI) announced today a three-race partnership with Pennsylvania-based company Utz Quality Foods. Utz will join four-time NASCAR Camping World Truck Series champion Ron Hornaday and the No. 33 Chevrolet Silverado team for two events in May, at Dover (Del.) International Speedway on May 14 and at NASCAR’s ‘home track’ to 90% of the sport’s teams and drivers, Charlotte Motor Speedway on May 21.  Utz will also serve as the primary sponsor for the race in their home state at Pocono (Pa.) Raceway on August 7.

“We are really excited to help bring Utz Quality Foods back into the racing circuit,” said Hornaday. “Our No. 33 truck has visited victory lane at both Dover and Charlotte.  We will definitely be on a charge to bring home a victory for Utz at in their home state of Pennsylvania at the Pocono Mountains 125 in August.” 

“Utz Quality Foods is excited to be partnering with four-time champion Ron Hornaday,” said Alec Sivel, Vice President of Marketing for Utz Quality Foods. “The No. 33 truck looks great with our Utz branding and we are really looking forward to some exciting racing. A special thank you goes out to the entire KHI staff, as they have shown a great passion in our relationship and in the NASCAR industry. We couldn’t be more excited about the partnership.” 

About Utz Quality Foods:
Utz Quality Foods was founded in 1921 and inspired by Pennsylvania Dutch cooking traditions. Today, the privately-owned and family-oriented company is based in Hanover, Pa., and manufactures over 90 flavors or varieties of snacks, including potato chips, pretzels, tortilla and corn chips, cheese curls, onion rings, popcorn and a specialty Natural and Organic line. Utz distributes its products from Maine to North Carolina. For more information about Utz or its products, visit www.utzsnacks.com or call 1-800-FOR-SNAX.

About Kevin Harvick Inc.
Kevin Harvick Inc. (KHI) enters 2011 celebrating 10 years of NASCAR racing. From the start, co-owners Kevin and DeLana Harvick set a goal to become leaders within the industry. With two Truck Series championships to their credit, the organization has built a reputation of integrity and competitiveness within the NASCAR community. KHI is housed in an over 80,000 sq. ft. facility located in Kernersville, N.C. This season, the organization will field three full-time NASCAR Camping World Truck Series teams and two full-time NASCAR Nationwide Series teams, competing for the drivers and owners championships in each series. With a roster comprised of both up-and-coming and veteran championship-caliber drivers, KHI continues to establish itself as one of the top teams in NASCAR competition. For more information about KHI and its teams, please visit www.KevinHarvickInc.com.

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