KERNERSVILLE, N.C. (March 22, 2011) - Kevin Harvick Inc. (KHI) and Cooked Perfect Meatballs, a Home Market Foods brand, announced today their partnership for two NASCAR Camping World Truck Series events during the 2011 season. Cooked Perfect Meatballs are a leading brand of frozen meatballs sold in grocery stores throughout the U.S. Cooked Perfect Meatballs will be the primary sponsor of the No. 33 Chevrolet Silverado driven by four-time Truck Series champion Ron Hornaday for the Kroger 250 at Martinsville (Va.) Speedway on April 2 and the O’Reilly Auto Parts 250 at Bristol (Tenn.) Motor Speedway on August 24.
“This will be Cooked Perfect Meatballs’ first venture into the motorsports industry,” said Hornaday. “It is really exciting to partner with a company and a brand that are new to NASCAR. KHI is a great team to be associated with and we look forward to giving the Cooked Perfect family a wonderful experience. We were able to take our No. 33 truck to victory lane in Martinsville last October and hope to take the Cooked Perfect truck there this spring.”
“Cooked Perfect is excited to see the No. 33 Cooked Perfect Meatballs Chevrolet Silverado on the track at Martinsville and under the lights at Bristol” said Michael Weiermiller, Vice President of Sales for Home Market Foods. “Who better to have driving our truck than four-time champion, Ron Hornaday. We want to thank Kevin and DeLana Harvick and the employees at KHI. Everyone has displayed such enthusiasm since we have joined the racing family and have been nothing short of excellent. We cannot wait to see the success of our investment on both the track and in the NASCAR industry, and are thrilled to introduce our Cooked Perfect Meatballs to NASCAR fans.”
About Home Market Foods:
Home Market Foods is a major specialty provider of fully cooked, frozen, value-added meal entrées, appetizers and snacks for both retail and foodservice customers. Since its beginnings as a purveyor of fresh meats, Home Market Foods has been providing superior quality food products for over 50 years. Headquartered in Norwood, Massachusetts, Home Market Foods operates out of a state-of-the-art manufacturing and research and development facility. As a provider of meal entrées, appetizers and snacks, Home Market Foods products are marketed under three flagship brands: Cooked Perfect Meatballs, Family Buffet and RollerBites.
Cooked Perfect Meatballs and Family Buffet entrées are located in the frozen food department in grocery stores throughout the U.S. RollerBites are sold throughout convenience stores. To locate a store that sells Cooked Perfect meatballs, Family Buffet entrées and RollerBites, go to: www.HomeMarketFoods.com and click on Product Locator.
About Kevin Harvick Inc.
Kevin Harvick Inc. (KHI) enters 2011 celebrating 10 years of NASCAR racing. From the start, co-owners Kevin and DeLana Harvick set a goal to become leaders within the industry. With two Truck Series championships to their credit, the organization has built a reputation of integrity and competitiveness within the NASCAR community. KHI is housed in an over 80,000 sq. ft. facility located in Kernersville, N.C. This season, the organization will field three full-time NASCAR Camping World Truck Series teams and two full-time NASCAR Nationwide Series teams, competing for the drivers and owners championships in each series. With a roster comprised of both up-and-coming and veteran championship-caliber drivers, KHI continues to establish itself as one of the top teams in NASCAR competition. For more information about KHI and its teams, please visit www.KevinHarvickInc.com.
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Contact: Katey Hawbaker | Kevin Harvick Inc.
336.992.2998 office | 814.360.6084 mobile
EMAIL: khawbaker@kevinharvickinc.com